MODEPALAST to focus on GENERATIONS & GREEN

From May 27 to 29, MODEPALAST will take place in Vienna’s MAK – Austrian Museum of Applied Arts / Contemporary Art. On royal 3,000 square metres 160 international labels will present urban couture, accessories, shoes and jewellery. The new focus MODEPALAST GENERATIONS includes fashion for four generations. This year, special attention is drawn on visionary fashion for “best agers”.

In his ninth year, MODEPALAST doesn’t get tired of surprising with a new topic as well as more exhibitors. On an exhibition space that is twice as big as last year, Austria’s leading trade fair for fashion offers more diversity than ever: For the first time, also glasses and shoes will be presented.

The best for everybody: MODEPALAST GENERATIONS
“We want to offer our visitors fashion apart from mass goods. They get the chance to see and buy fair produced and up-to-date collections. With MODEPALAST GENERATIONS, we react to a recent development and offer mature and design-interested people the perfect outfit”, say Cloed Baumgartner and Jasmin Ladenhaufen, the organisers. Visitors can be looking forward to fashion, far away from pleated skirts and cardigans: Conscious, fresh and elegant are the collections of Anita Münz, BABO Bag, KATHARINA SCHMID, madams with a mission and HAM & EGGS (BG).

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