Tuesday, March 8, 2011

‘Fashion on Movie’ to explore theme of seduction @ MICAM

4:12 AM by Fashion Fan · 0 comments


From 6th to 9th March the spotlights are on MICAM ShoEvent, the medium-high and high end footwear event organised by ANCI, National Italian Footwear Manufacturers’ Association, at the pavilions of Fiera Milano Rho.

The autumn/winter 2011/2012 collections of 1,623 exhibiting companies are presented on the occasion of the main international event: the foreign companies number 607, an increase compared with the last edition.

"The footwear world is ready to re-launch the quality challenge, with much positive feedback from international markets – explains the Chairman of ANCI, Vito Artioli. This makes it possible to catch a glimpse of a more lively recovery”.

The eight pavilions accommodate different themed areas, enriching the over 71,000 square meters with space for reception and entertainment, but also artistic arrangements and meetings dedicated to enhancing the Shoes,footwear world.

"MICAM ShoEvent is a point of reference for operators from around the world – says the Chairman Artioli – for the organisational ability of an event which draws strength from the quality of made–in Italy footwear, succeeding in satisfying the needs of Italian and international operators. The strong point of the event is the ability to offer tools to companies and visitors that complete the training of operators in the sector. ”

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